New Sincerity art by Jen Bloomer Makes Beasts

Radici Studios’ Jen Bloomer Makes Art That Empowers

We talk to her about creating beautiful things amidst the ugliness of public discourse.

“Art has always been an essential part of who I am,” says Jen Bloomer.

Bloomer, a San Francisco-based artist whose recent works of inclusion and empowerment have made a ripple across the online community, sat down with us to talk about why she creates.

After the 2016 election, Bloomer felt a new sense of urgency with her art. As a mother of two kids in a multicultural family, she had very real concerns about their future. She held activist art gatherings so the community could have a place to process their anger and find a way to heal. Through these discussions and her new illustrations focusing on strength and optimism, her art began to reflect this feeling of resilience.

“It feels really important right now to create beauty amidst all the ugliness that is so rampant in public discourse,” Jen Bloomer told New Sincerity. “I hope people can see themselves and their story reflected in my art and feel empowered. I hope my art helps open people to the experiences of others and inspires them to take an active role in fostering acceptance in their community.”


Portrait of Supreme Court Justice art by Jen Bloomer
Portrait of Supreme Court Justice, Sonia Sotomayor, created by Jen Bloomer for The Invigorators Project.


Bloomer is the woman behind Radici Studios, whose most recent endeavor is The Invigorators Project – a series of portraits highlighting people both past and present who offer guidance on how to navigate today’s political quagmires.

“I want to keep their courage, their endurance, their strength in my sight.”

While her main mediums are cardboard and black Sharpie the simplicity of her tools far from takes away from the impact of her illustrations. In fact, they become even more wonderfully haunting.

She invites anyone to send her photos of people they are inspired by – be it a famous activist or a close friend – from which she’ll create a portrait and share it on social media. You have the option to purchase the original piece yourself for a small sliding scale donation.


Jen Bloomer Makes Art That Empowers
Jen Bloomer and her daughter at the Women’s March on January 20th, 2017. Photo: Radici Studios Instagram


Through Radici Studios, Bloomer also organizes community mural creations and hosts an online store where several of her most popular cardboard-and-Sharpie drawings have been translated into posters, T-shirts, and totes. Bloomer noted that she is thrilled to see these messages of empowerment and solidarity adorn people’s bodies as they go about their day.

“What gives me hope is all the beauty rising out of the ashes. So many things I care about are being destroyed right now on a political level,” says Bloomer. “At the same time, I have never seen so many people in the U.S. coming together, fighting daily for the things we believe in. We can’t do it all, but we all have something to contribute, and if we can step into activist roles that fit our skills – I believe we can make a real impact in our communities.”

Bloomer recently teamed up with New Sincerity to create illustrations that reflect what we stand for: diversity, inclusion, and empowerment. This movement is a force to be reckoned with.

Follow Bloomer on Instagram and Facebook.

Lingerie Brand Naja Beasts

Lingerie Brand Naja is Hitting Patriarchy Where it Hurts – the Bottom Line

Designed, sewn and worn by women, Naja is making lingerie to empower women and save the environment, and it's sexy as Hell.

Naja is an eco-friendly and socially conscious lingerie brand co-founded by Catalina Girald and Golden Globe-winner Gina Rodriguez. We know what you’re thinking—another celeb out to get some good publicity. But here’s the thing, Gina and Catalina want to empower women and build an inclusive business at the same time. And with Naja, they’re actually doing it.

“You don’t have to have any specific body type to wear lingerie or feel sexy as hell in it. All women own it. We want women to understand that outer beauty is not a measure of self-worth; power comes from within,” Gina explains.

Naja’s goal to empower women starts at their garment factory in Catalina’s native Colombia. They primarily employ single mothers or female heads of households, implementing flexible work policies to make it easier for women to balance work and childcare. Using only 5 recycled fabrics that are purchased and digitally printed in LA, water waste is next to none. The costs they save are then put towards school books, lunches, and uniforms for the children of their employees, and healthcare benefits are provided on top of their above market wages. Naja deeply understands the importance of demanding quality, not just in the product you buy, but in the life of the person who made it. We’re calling for greater transparency, sustainability & ethics in the fashion industry!



The inclusivity carries on to consumers, like in their more recent “Nude for All” campaign. Diversity is embraced and differences are celebrated as the traditionally whitewashed “nude” color transforms into 7 different shades to fit every skin tone. The ads star racially and ethnically diverse women with a variety of body types and professional accomplishments.From a soloist for the San Francisco Ballet to a Harvard Business School student, Naja exemplifies women breaking barriers. Gina recognized the power behind her voice and is using it to shine

From a soloist for the San Francisco Ballet to a Harvard Business School student, Naja exemplifies women breaking barriers. Gina recognized the power behind her voice and is using it to shine light on those often overshadowed in mainstream media.

Our voices matter now more than ever as we push for an America that is for all of us. So let’s get behind a brand celebrating the diversity that makes our country so beautiful.

Read our piece on FLAVNT, another all-inclusive fashion company.

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